Apple announces the new iPhone models – how will they affect Swappie’s prices?

As expected, on Tuesday night Apple announced its new iPhone models at its annual product launch. The company has previously profiled itself as a device manufacturer that takes pride in carrying only a limited number of products that are refined to the very last detail. However, in the same manner as last year, Tuesday’s event saw a whole fleet of new devices – including three new flagship phones: the iPhone 11, the iPhone 11 Pro and the iPhone 11 Pro Max.

How will the new models affect Swappie’s prices?

This year, the product launch produced no major surprises so the announcement’s direct impact on our prices will remain small. Here at Swappie we are constantly updating our prices based on the latest market information and the availability of used versions of each model. As a result, Swappie’s prices are always up to date and as affordable as possible based on current market conditions. However, there is a more direct impact on the price of models that Apple is currently manufacturing and selling. This means we have now reduced the prices of the iPhone XS, XS Max, XR and 8 models by up to €100.

And as soon as we get the new models in our range, we will be selling them at a much lower price. As in previous years, we expect that when the models arrive in our range they will barely have been used – making them virtually indistinguishable from a new phone.

How will iPhone prices evolve?

With this year’s launch, the prices for new Apple devices are relatively low, hitting a similar price level as last year’s iPhone releases (iPhone XR, XS and XS Max). The iPhone 11 series does not provide major technical innovations or enhancements compared to the previous high-quality phone models. However, the iPhone 11 Pro does offer a sharper display, faster processing power than before and an exciting new feature: three rear cameras.

In the past, prices have been steadily increasing, but the current pricing trend is most likely due to Apple’s efforts to reach a growing number of users. This is of course great news for Swappie’s customers, as many consumers will decide to upgrade their current phone to the latest model. This will result in an increasing number of low-end, high-quality iPhones being sold for reuse. Which means that Swappie is yet again enabling more and more people to access new technology responsibly and at a low cost.

When will the new models be available at Swappie?

The first devices will arrive to Swappie about 2–4 weeks after the first shipments, which will begin on September 20th. However, you don’t have to wait for the new additions, since as we have reduced our already affordable prices, now is the perfect opportunity to get a new phone – responsibly and at a reasonable price. For example, the iPhone 8 and iPhone XR models are excellent phones in terms of their quality-price ratio.

Take a look at our selection here!